Harris and Nelson Consulting launched its newest project, an interactive version of AU Snapshots, for Auburn University. AU Snapshots is part of their recent marketing endeavor to showcase the university’s achievements within their departments. The brochure offered recent photos, highlights and people to its auburn family.
The interactive version offered the print version’s materials with additional features. The features allowed visitors to browse the brochure and zoom in to view details. The Web site will compliment all marketing efforts through its ability to visit each department for more highlights and information. Visit http://www.ocm.auburn.edu/snapshots to experience AU Snapshots.
Times are getting tougher and small businesses are finding themselves cutting back. Now more than ever, companies rely on their Web site to grow. Advertising is extremely expensive and the Web offers results at a fraction of the cost. Harris and Nelson Consulting offers hosting starting as low as ten dollars a month. Engaging your customers can be done with as little as an hour a week. Many people have begun updating their sites themselves. This can be done with a little training and a lot of patience. With only the cost of hosting, a company is able to send out its messages and be found by new customers. You can barely buy two cups of coffee at Starbucks for that price. For those without the technical know how, Harris and Nelson Consulting offers basic plans for monthly maintenance at any budget.
Everyone and anyone now has an online presence. The question is no longer, “Are you online?” It is, “How much is your site working for you.” An effective Web site is much more than just a presence. It will generate leads and sell your business. Think of it as a working employee—at a much cheaper salary. So exactly how much work does your site generate. Are there things you can do to improve this? You can always do more. This is rule number one of your online presence.
1. A company’s site must be updated often with fresh new resources and information.
